Curiosity with Purpose.
I bridge the gap between data and people by transforming insights into strategies.
Marketing + Data Analytics Student
About
Hi, I’m Lydia Reilly, an incoming graduate student at New York University pursuing a Master’s in Integrated Marketing with a concentration in Analytics. I recently graduated with a bachelor’s degree in Marketing and Data Analytics from West Virginia University.
I bridge the gap between data and people by transforming insights into strategies.
Experties
Growth Marketing
Social Media Analysis
SEO/SEM Optimization
Strategy
Data Analytics
BI Dashboards
Client Management
Paid Media
Research
Reporting & Tracking
Data Mining
01.
Gained experience across 3 internships
Financial advising, social media, and IT consulting experience across client-facing projects, digital strategy, and analytics support.
02.
Hands-on experience from 2
part-time roles
Built, created, and learned through hands-on experience across digital initiatives, including marketing, content creation, and strategy execution
03.
Learned from shadowing 6+ business & agency organizations
Shadowed companies across PA, NYC, and WV, gaining insight into diverse marketing perspectives across small and large organizations.
04.
Built through 2 externship programs
Built hands-on experience across 2 companies through challenge-based externships in hospital data and drone industry.
about My projects
Featured Project:
I recently wrapped up a competition for Base44 and Credemo where my team and I earned first place nationally. It was an incredible experience collaborating with such a talented group and developing a strategic dashboard throughout the competition.